Business
Understanding Gross Margins: Why 80% Gross Margin Is the SaaS Benchmark
Marcus VanceAug 18, 20266 min read
Gross margin is the single most important metric for evaluating software capital efficiency.
Software COGS Includes:
- 1Hosting & Cloud Infrastructure (AWS, Vercel, Supabase).
- 2Third-Party APIs (Stripe, OpenAI, Twilio).
- 3Customer Support Labor Costs.
The Formula
Gross Margin % = ((Revenue - COGS) / Revenue) x 100
Audit Your Margins
Use our free Gross Margin Calculator to calculate your software profit margin.
Keywords:#Gross Margin#COGS SaaS#Profit Margin#Financial Benchmarks
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